MarlaTime To Play JAX

It's just two weeks until the AAF Fourth District annual conference in Jacksonville.

On Friday, April 19 the district National Student Advertising Competition (NSAC) will be held at the Omni hotel in downtown Jacksonville. Seven schools from across the District will compete for first place and to move on to the national competition.  NSAC is truly the best college-level advertising competition in the world. If you want to watch the next generation in our industry bring new and innovative ideas to the Glidden Paint company, come watch that Friday. Viewing is free to everyone. The schools presenting this year are Northwood University, University of South Florida, Florida State University, Ringling College of Art and Design, Miami International, Unversity of Miami and the University of Tampa. Many thanks and congratulations to all the student members that have participated this year.

Of course the NSAC competition is just the beginning of our annual conference weekend. We have professional development presentations, Presidents' Council,  workshops and the District ADDY Awards Gala held this year at Everbank Stadium. The  gala starts at 6pm on Saturday, April 20th. Hurry and get registered for the full conference or just the ADDY gala at  Downtown Jacksonville will be filled with many exciting things to do outside our conference as well. During your breaks you can visit the over 500 creator and innovator booths for One Spark ( There is no other "social" place to be April 19 - 21 than in Jacksonviille where creativity will shine.

AdDay2013Finally a hearty thanks to our many delegates that participated in Advertising Day on March 19 in Tallahassee. Members from all over the state met with state senators and representatives to remind them that we are an industry that fuels Florida's economy. As we watch other states battle the advertising service tax this year, we can stand proud that we have yet another year of no ad tax on the horizon.  If you missed our legislative fly-in in Tallahassee this year, you still have another chance to advocate for advertising on April 17 in Washington D.C.  Members from the Fourth District will be joining other AAF members from across the country to represent our industry at the Capital. We have meetings set up with Senators Rubio and Nelson as well as some Florida House members. I invite you to join us and advocate for advertising. For more details and to register for this event log to

I know there are many choices in spending your valuable time and resources, I personally thank everyone for choosing AAF

Go Fourth! - Marla Lucas, Governor

A Year of Achievement

Each year, the AAF honors top clubs in eight categories: advertising education, communications, diversity, government relations, club operations, membership, programs and public service. Additionally, a "Club of the Year" is chosen in each division. This year our District winners included: AAF Emerald Coast, 1st Place in Communications and Public Service, Ad 2 Orlando, 1st Place in Club Operations and 2nd Place in Government Relations, Programs and Diversity and Multicultural Initiatives.

AD2TB2013COYAD2 Tampa Bay was a big winner with 1st Place in Communications, Government Relations and Diversity. Plus they won 2nd Place in Membership Development, Programs, Education and Public Service By placing in 7 out of 8 categories, AD2 Tampa Bay earned the title of National Ad 2 Club of The Year! This marks the fourth time in the past five years that they have won Club of The Year honors.

Membership Has Benefits

AAF 4th District members can submit a press release or job position for distribution on Click on a link below to login and get started.

District Annual Conference, NSAC and ADDY Gala: April 19 – 21

Join us in Jacksonville, Florida for our annual conference, National Student Advertising Competition and District ADDY Gala at Everbank Field. 

Click here for the full conference agenda and details.

SPCA Adopts Pinstripe

SPCA Tampa Bay, Pinellas County’s animal welfare organization, has selected Pinstripe Marketing as the agency of record to manage marketing and communications as the organization launches several new initiatives. Pinstripe, a St. Petersburg-based marketing and communications firm has a long association with SPCA — providing several pro bono projects for the organization over the years. Some of these include producing a 30-second TV spot promoting the SPCA Tampa Bay 3K Petwalk, and the SPCA’s “Adopt-a-Human” campaign. Read More