PRESS RELEASES

March 01, 2009 - CMR Studios Wins ADDYs for Interactive Campaign

Tampa video and integrated media production company CMR Studios won two ADDY awards from TBAF for the nationally distributed MOVIE Clips interactive disc campaign.

A virtual movie theater on CD created by Tampa video and integrated media production company CMR Studios won two ADDY awards including a Gold for interactive campaigns in the Tampa Bay Ad Fed competition. The CMR Studios staff created and programmed the interactive disc, designed and modeled virtual sets that included a highly interactive movie theatre lobby, theatre, arcade, screening rooms, a studio backlot and even the rooftop skyline of Batman's Gotham City. One disc in the series also contained exclusive content for the High School Musical films created by CMR for Disney Studios. Host Debra Schrils was shot in the CMR green screen studio using the RED ONE digital cinema camera then composited to appear in all of the locations and guide viewers through the many entertainment  options.

Over a million of the CD-ROMs were distributed nationwide in theater lobbies by Capitol Color Mail. Released seasonally, the interactive program features previews for upcoming features from all of the major motion picture studios, advance screenings, movie themed games, exclusive behind the scene features, and even a virtual Batman comic series by DC Comics.

For more information or a sample MOVIE Clips disc, contact Mike Weber at CMR Studios
(727) 578 1926
http://www.cmrstudios.com